Our Work

 

Kase Equipment

Kase Equipment manufacturers a complete line of printing presses for plastic container producers. The presses print sharp, multiple colors on almost any shape container. The Kase customer demands attention getting color reproduction at record breaking speeds. The machines are built for fast set-up and quick change-over, from one job to the next.
 
Through research our strategy to differentiate Kase became clear...feature the color reproduction capability of Kase Equipment. We created magazine ads and a literature program that featured actual printed samples of various containers. All we had to do for Kase was showcase their incredible color reproduction capability. Kase enhanced color reproduces brighter, sharper package design graphics. This gives customers a competitive edge and that means more profit on every job.
 
It worked, beautifully. Kase color also made us look real good.
 

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